We blend Louisiana authenticity with proven marketing science. Our process is
simple, transparent, and built for busy business owners-no jargon, no agency
burnout, just results
We start with a deep dive into your story, goals, and local market. We listen first, then build a plan that fits your world.
We clarify your brand voice, audience, and the specific outcomes you want-so every post and campaign has a clear purpose.
We brainstorm creative hooks, local content angles, and campaign ideas-always with your parish's events and culture in mind.
We draft content calendars, sample posts, and reporting dashboards for your review. Approvals are one-tap and simple.
We launch, measure, and iterate quickly. You get monthly reports, before/after metrics, and a clear roadmap for what's next.

Lagniappe Social Lab was born from a love of Louisiana's local businesses, parishes, and culture. Founder Kelvin Johnson grew up in Rapides Parish and now serves the River Parishes, Central Louisiana, and Greater New Orleans with a neighborly, no-nonsense approach to marketing.
We're not a big agency. We're your local partner-solo-led and focused on helping Louisiana SMBs stand out with local-first content, transparent pricing, and fast, human service. Every plan is month-to-month, every process is built for owner-time respect, and every result is measured by real-world impact.
If you want marketing that speaks your language, honors your parish, and gets results you can see, you're in the right place.
Serving Louisiana businesses-Baton Rouge to the Bayou, parishes and neighborhoods alike. Let's connect and get your story out there.

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